Smiling and relaxed Anna Borisovna answered all our questions in a simple and direct way. We love to know all about inspirational women, and here kindness and fashion tips were the key elements. Curious?
Then meet Anna, the it girl behind the annaborisovna.de.
As a visual merchandiser, you must be creative by nature. So, how do you describe your creative process?
First of all, I try to see the big picture. “With which pieces do I have to work with, which colours…?”. After answering these questions, I try to refer to the current trends – I want to inspire each and every client and encourage them to break new ground.
Which is the best part of your job?
I love everything about it! And am very lucky to work everyday with what makes me happy, to get confronted with fashion and new trends on a daily basis plus getting the chance to live creative and to grow and develop my own ideas and visions. I also love the positive feedback I get from the costumers about my work, or when they ask me for advice – that’s just so satisfying and pushes me to get out of my bed in the morning.
Who inspires you?
There are three big names that inspire me on a daily basis: Mary-Kate & Ashley Olsen and last but not least: Phoebe Philo. Three strong women that were brave enough to dare something the world of fashion has never seen before.
While a fashion fan and consumer, how does it inspire you and your daytime?
I like to get new impressions and get inspired by new things, trying out everything it starts in the morning just right after I wake up… Scrolling through Instagram and Tumblr refreshes my mind. On these platforms, I often find inspiring trends or art which I transform into the way I dress.
You are a girl of accessories. But if you have to choose just one category, or piece, which one would you pick and why?
I adore accessories! They add a special something to every look. I could never give up on bags. In my opinion, every woman should invest in a classic and high-quality handbag that lasts for a lifetime.
Describe your style in 5 words.
Masculine, feminine, modern, comfortable, sporty, sophisticated.
Describe, also in 5 words, the perfect look.
The perfect look is as soon as you feel comfortable in an outfit.
Does A-line inspire you?
Definitely! It was love at first sight, when I saw these perfectly made silhouettes. Classic, but still refined blouses which can be combined with all of my flared trousers and midi skirts. It’s a must-have for every woman to own a perfectly fitted blouse plus adding some cute and playful ones.
Are you an Essential or an Edition (which is how we divide our collections)?
I would consider myself rather as an Edition, what also comes along in the way I dress. I really like special things and always am looking for them anywhere I go.
Tell us something amazing about you.
On one hand I am super chaotic, but on the other hand really disciplined, too. I am open minded and like to try out new things.
Shop Valerie Open Back Blouse here or check out more A-Line styles, which are all about inspirational women.
Now that you know all about Anna, check out her Instagram account for some fashion tips.
Also, get to know more about her work here: annaborisovna.de